The Apicare Story

Apicare / Honey and Herbs is a New Zealand company that was founded in 1992. For many years prior to that the founder, Pam Reade, had been making skin care products using natural ingredients from her beehives.

In 1992 Ms Reade attended the first of many trade shows with the original Apicare products – honey, beeswax candles, Gardner’s Handcream and two honey soaps. Shortly after that trade show, Reade’s husband Chas (the beekeeper) joined her in the business. From that original tradeshow and those few products, Apicare / Honey & Herbs (N.Z.) Ltd have developed an extensive range of natural skin care products using Active Manuka honey, which continues to be loved and enjoyed around the world.

Apicare’s skin care products are based on the healing power of 100% Active Manuka honey. “Our Manuka honey is not heat treated, allowing all the goodness to be retained. All the Manuka honey we use in our skin care has been tested by an independent laboratory and passed as being active.”

Apicare is proud of being the first company in the world to use Manuka honey in skin care — and then first again in using Active Manuka honey in skin care.

Manuka Honey

New Zealand Manuka honey is unique to New Zealand and is collected by the bees from the native Manuka tree.
There are many great things about Manuka honey:

• Active Manuka honey is a natural antioxidant and helps act as an anti- inflammatory agent for sensitive skin
• Is highly moisturizing and helps improve cell regeneration
• Has natural antibacterial ability
• Has been proven to have thirty times the antibacterial ability as regular honey
• Helps improve skin texture and retain moisture in the skin

The Apicare Difference

• Natural plant oils and antioxidant vitamins (All essential oils are certified organic)
• Hypo-allergenic and pH balanced
• Never tested on animals
• Active Manuka honey that has been tested and certified as Active at the UMF 16+ level
• No mineral oils
• No added colors in any of our skin care products
• Certified organic essential oils
• 10 different lines to choose from that smell and feel beautiful

Apicare is the registered trade mark of Honey & Herbs (N.Z.) Ltd